120410worldwide@gmail.com
Hear From The CEO Herself !
120410 was created in hopes of building awareness within your own circles. "On 6/10/2022 & 4/12/2023, I committed acts of self harm because my mental health failed me and I failed my mental health. The pressure and strain of my daily life was hard to carry as I was struggling to balance my social life, home life, my sports & anything else I might have been dealing with all got to me. Instead of coping in a healthy way or simply asking for help, I did something I never thought I'd do." - CEO Arielle Barnes
New Concept “Dictator Injustice”
Dictator Injustice is exactly what it sounds like…
Throughout your life from out the womb until your time has expired , you will face several INJUSTICES in your own life & that’s just inevitable . However , you get to DECIDE and DICTATE what happens next . While 120410 was born from the lack of mental health & self harm , it truly means for you to choose what you do with the cards you were dealt because you cannot change them .
Off-White c/o Virgil Abloh™ embarks on a new narrative where free thinking inspires a pioneering format for the future, where the age of imagination is the product of reality.
Inspired by Virgil’s vision and approach to his art, Off-White™ nourishes a collective of creative minds that represent the best in their category and have a strong and personal connection with Virgil. Ibrahim’s relationship with Virgil and Off-White™, born and nurtured through Instagram DMs, blossomed both personally and professionally over the last 3 years creating a strong bond based on mutual respect and shared values.
“Making a successful luxury brand in nine years is genius. It’s a feat that I admire and hope to continue building upon with a rich legacy. He revolutionised streetwear and luxury that crosses generations and decades. He showed the world that the underrepresented, the underdogs and Black people, in particular, have brilliant minds and can push and compete equally in the establishment. He inspired hope and brought about change.” - Ibrahim Kamara, Art&Image Director Off-White™